Rick Yagodich

Twitter: @think_info

Rick Yagodich has been working with the web since 1995. Immediately after creating his first HTML page, he asked “What is the business purpose of this site?” That question has driven his interactions with web technology ever since.

He founded his company, Excolo, as a vehicle to offer web consultancy in 1997. Since then, he has served clients in a variety of industries: from financial services to retail; from telecommunications to business intelligence.

Rick has experience with most aspects of web technology, from front-end design to back-end development. It is from this breadth of experience that he determined a vital part of the industry was severely underserved: the systems used to manage content are not designed for the needs and processes of those who use them. Excolo now focuses on that niche of the web consultancy market: Author Experience.


Discussing the consequences of being penny wise and pound foolish in content management, with Rahel Anne Bailie…

The business’s minds

Talking about the challenges of dealing with the business’ subconscious mind, with Elizabeth McGuane…

Decoupled content

Discussing the benefits of a structured content management implementation on a system upgrade, with Jeff Eaton…

Speaking schedule

Content Strategy Applied USA

17-19 Nov 2014 eBay Town Hall, 2161 N. First Street, San Jose, CA Onramp: Making the Case for Author Experience